Sunday, April 18, 2010

Animation Industry

The anime industry has grown significantly in the last few years, especially outside of Japan. It has spread rapidly across the world, with a major increase in the licensing of various series, movies, and OAVs (a.k.a Original Animated Video) at an increased rate across multiple regions, and the rise of the anime network.



While anime had entered markets beyond Japan in the 1960s, it grew as a major cultural export during its market expansion during the 1980s and 1990s. The anime market for the United States alone is "worth approximately $4.35 billion, according to the Japan External Trade Organization".Anime has also been a commercial success in Asia, Europe and Latin America, where anime has become even more mainstream than in the United States. For example, the Saint Seiya video game was released in Europe due to the popularity of the show even years after the series has been off-air.

Anime distribution companies handled the licensing and distribution of anime outside Japan. Licensed anime is modified by distributors through dubbing into the language of the country and adding language subtitles to the Japanese language track. Using a similar global distribution pattern as Hollywood, the world is divided into five regions.

No comments:

Post a Comment